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What Is An Autoresponder...And Why Does Every Mortgage Professional Need One?
An autoresponder also known as a mailbot, an automatic email, or email on demand system...is designed for handling a high volume of out-going email. This article explains all......
15 Low Budget Ways Of Marketing Your Mortgage Business
Whether you're new to the mortgage business or an old experienced hand at it...one challenge that is always there is...how to inexpensively get the word out about your mortgage business and generate new prospects and customers. This article explains all......
The Value of Open Ended Questions in Sales
Asking questions is the key to any good sales person's career....
5 Words You Should Never Use In Your Mortgage Marketing Material
How do you make your mortgage advertising and mortgage message standout from this never ending unrelenting horde? This article explains all......
The Ten Commandments Of Mortgage Marketing
No...The following Commandments did not come from any mountain, nor were they carved on clay tablets, but they have been known for countless years by Mortgage Professionals. This article explains all......
Your Auto-Reply Email Function...How To Irritate Mortgage Customers And Alienate Prospects
In my opinion, Mortgage Professionals that use the "Auto-Reply" option that's available in most email programs are making a huge marketing mistake. This article explains all......
12 Things Every FSBO Needs And Every Mortgage Professional Can Provide
Targeting the For Sale by Owner (FSBO) market is without a doubt, one of the easiest avenues to mortgage success available today. Most mortgage people fail to tap the FSBO market because of a lack of knowledge and a lack of marketing tools. This article explains all......
Are You Making These Mistakes Closing Sales?
If you are having trouble closing sales then maybe you are making some of these common mistakes....
Why Niche Marketing Makes Sense For Mortgage Professionals
If you are currently struggling in your mortgage business or relatively new to the field of loan origination, you might want to consider changing your marketing tactics and concentrating on a specific niche. This article explains all......
One Common Habit Of Most Successful Mortgage Professionals
The one common habit of all successful mortgage people is their insatiable desire to continually educate and motivate themselves. This article explains all......